Archive for October, 2009

How Anchor Text Will Make Google Love You

Saturday, October 24th, 2009

Of the many uses of good content, generating quality links back to your website is one of the most powerful.  The more one way quality links back to your site the better.  But if you want to take it a powerful step further, start using anchor text.

Links work, particularly one way links, because the more sites that reference your site the more authority you will have in the search engine’s eyes.  It’s like having your friends tell you how good a particular product is.  Let’s say you are looking for a good network marketing system
and all of your friends tell you how good this one system is.  You’ll be much more interested in that system, right?

Now imagine that one of your friends is a network marketing genius.  She is really successful and makes a lot of money.  One day you mention to her how you are looking for a good network marketing system and you heard about this certain one from all of your friends.  Suddenly she tells you how she uses that exact system and how it taught her to market the right way.  And now, because of that system people hang onto her every word and can’t wait to try whatever she suggests.  If you were interested before, now you are really interested.

Search engines work the same way.  The more sites (people) that mention something the more they are interested.  What really gets them interested though are sites (people) that already have a high ranking.  It
just makes your site that much more appealing and worthy of their top spots.

But mentioning a site just isn’t good enough.  Oh, it’s good, and search engines are really good at figuring out what a site is about.  But anchor text lets them know right away what it’s about.  It also lets you tell them where to place your site and who you want to find your site.

Let’s stick to the theme of a network marketing system.  If you want to rank high in that phrase, make sure that your text links say “network marketing system”.  As long as it is relevant to your site, the search engines know that anyone looking for a network marketing system would be better served if they were shown your site.

Of course, there’s good anchor text and bad anchor text.  I’m sure you’ve seen sites use “click here” for their anchor text.  Is that where you want your site ranked?  Click here?  Have you ever searched for the phrase “click here” using a search engine?  I didn’t think so.  Neither have I.

To be fair, what they are doing is telling you exactly how to get to their site.  That’s great, we all hate to go somewhere and be confused as what we need to do next.  Confusing web sites are really no fun.  But do you really want to rank well for a search term nobody uses?

So, use anchor text for your links whenever you can.  It’s not always possible, and if it’s not that’s fine.  Don’t worry too much about it.  But if you can, go ahead and take advantage of it and let those search engines know what you are about and where you want to be ranked.

Two more quick tips about anchor text.  Search engines aren’t the only things looking at your links.  People are too.  So, make sure that your links make sense.  Also, make them relevant to your site.  If you have a site about bubble gum don’t use network marketing system as your text link.  Chances are the person looking for your site is chewing gum already.  Or like me, they just popped a bubble and now have a bubble gum emergency.  So, to keep from creating more of a mess I’ll leave you to it.

Article Source: http://www.articlesbase.com/seo-articles/how-anchor-text-will-make-google-love-you-1365794.html

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Bookmarking Software – Guide

Saturday, October 24th, 2009

Bookmarking Demon has always been really easy to create new social bookmarking accounts with, but BMD5 makes this even simpler with the new email verification function. As you know, when you create accounts on social bookmarking sites, many of them require you to login to your email and click on a link to verify your account. With BMD5, you don’t have to do this anymore. Now you just add in your email accounts, and the software will perform the account verification for you with a click of the ‘Process Emails’ button. There is default support for the gmail account settings, although you do have to login to your gmail and manually enable POP access so BMD can properly retrieve your emails.

Bookmarking manually to many sites is a time consuming process. With BookmarkingDemon, you can now finish bookmarking in a few minutes! I am using Bookmarking Demon on many of my sites for the past 3 months and I’ve had nothing but big success from it.

With BD there are two types of bookmarking sites that can be used: the big “legitimate” sites such as Mister Wong, Spurl, Simpy, Faves, etc as well as scuttle sites which are Open Source script bookmarking sites that anyone can build. (with the new version there are also ScuttlePlus sites and Pligg sites)

Next up would be to enter the url’s of the pages you want to bookmark. The “title” is where you would put your desired anchor link or links. BD has a random feature which is very nice and allows you to put in as many anchor link titles as you want and it will randomly choose each time. You will want to enter as many keywords as you can think of because you will be getting an anchored link for each keyword. Note of caution: with all the “real” bookmarking sites you will want to include links from other web pages and not just the links to all your sites. This is because you want to disguise the fact that you are really only doing this to promote your own site(s) and they actually have people who check these things. You want to make it look like you are really bookmarking many different sites of interest and not only pages from your sites.

The links you will be getting may show up tomorrow, next month, six months from now, or never. That is indeed frustrating but that is the nature of the Internet and the main search engines. The links will show up in Yahoo first as they are more liberal than Google in showing links. Additionally, I have had my bookmarking links show up on the first page of Google when my actual site was no where to be found. I have gotten some traffic in those instances. When you see your links showing up on Google or Yahoo you at least know they are there and doing you some good.

I have been using this software for about a year now, and do highly recommend it. The product is easy to use and does what it says. For the one time price; it is worth it, as long as you use it as it was intended. Also, for a limited time you can get a cash back rebate using the link below.

Over the past few months I’ve heard a lot of talk about bookmarking demon. With most of these tools it seems like some of them have a very very short shelf life. That is one of the main reasons I waited to try bookmarking demon. Now I’m kicking myself because I didn’t give it a shot earlier!

Article Source: http://www.articlesbase.com/seo-articles/bookmarking-software-guide-1365900.html

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3 Tips for Free BackLinks to Your Blog

Saturday, October 24th, 2009

When you are thinking for better search engine ranking
for your online money making blog, there are two things that should come up in your mind. Once is high quality, fresh and original content and the other is backlinks to your blog. If you are already feeding your blog with high quality original content, then you only need to worry about backlinks to your blog. Backlinks tell search engines about popularity of your blog and search engine treats backlink as a vote given to you from the backlink provider website. Value of the backlink will depend of the pagerank and popularity of the blog which backlinks to you’re blog. More backlinks, more popularity and better search engine ranking.

You can get backlinks to your blog from many paid and free ways. Here i would like to show your the best performing and 100% free backlinks generating solutions.

1. Commenting on Blog: This is most popular way of generating backlinks. Here what you need to do is find out blog similar to your blog and also ranking well in major search engine. Read them regularly and comment on the articles posted on those blog. Here comment does not mean just saying “hi” , or “nice post” and putting your backlink. You’re comment should be reader friendly and meaningful with backlink. Higher pagerank blog will help you much with this method. Always keep in mind to comment genuinely, other wise your comments will not be published if they look like spam.
2. Posting on Forums: Forum is another popular way to create backlinks and referral visits to grab free traffic to your blog. Here also you should do same as you did above with blog comments. What better with forums as compared to blog comments is here you can ad your own customized html signature with each post you do on forum. You’re signature can contain backlinks to your blog with attractive anchor word.
3. Social BookMarking: This method is doubling beneficial for your blog. It can generate free backlinks, and also can grab free visitor traffics to your money making blog. Many automated web services give you power to automatically post your blog updates and bookmarks to most popular social sites like delicious, digg, readit and many more.

Try these three free backlink generating methods and see how your blog gets more traffic and higher Google ranking in just a few days.

Article Source: http://www.articlesbase.com/seo-articles/3-tips-for-free-backlinks-to-your-blog-1366512.html

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3 Things You Should Do To Keep Your Content Fresh

Saturday, October 24th, 2009

The bane of any website these days is stagnant content. If your website isn’t dynamic, people don’t stick around. They just move on to more interesting websites. As a webmaster, your most important priority should be to keep your website content fresh, otherwise, you are at the risk of ruining your internet business. So, how do you keep your website content fresh?

Write More

Did I just hear you say “I do that all the time”? Good for you! But if you don’t, then you should really start thinking about this. Unfortunately, many people have the bad habit of looking at their websites and saying things like “I need to update the content here someday”.

The truth is that day may not come. So, start now. If you have many websites all in proven niches that can bring in some cash for you, or those you would really like to further develop and don’t have the time to do so, what you should do is simple: Hire an excellent web content writer.

There tons of these services all over the web. Choose wisely and allow them write and probably upload the content to the website. This way, you can free yourself up to do so many other things while still keeping those websites alive.

Participate in other communities more

This is very important. You shouldn’t be an island unto yourself. Unfortunately, I see this happening over and over again with many website owners. Go join a community and contribute your quota. Keep up with the most recent updates in the industry and share your opinions no matter how ridiculous you think it is.

On the other hand, you could always write an informative article and post an excerpt in the community with a link pointing to the remaining part of the article in your signature file. This way, people will visit and contribute their thoughts on the article written.

Write for the Search Engines

This is the most important part of your business. The reason you are writing in the first place is to get noticed; and no other medium can help you with this except the search engines. So, write your articles a way that will not only be appealing to the search engines, but to the reader too. Many people make the mistake of keyword stuffing only to find that people don’t actually spend more time on their websites.

The same goes for those who think that all they have to do is write good articles and people will come running without optimizing for the search engines. This mentality is wrong because if the article isn’t found by someone in the first place, it might as well not exist.
Combining these three methods involve a lot of skill and most webmasters might not be able to achieve this feat all by themselves. However, you can hire a web content company to do all of these. With the experience they have, you can be sure that your website content will be kept fresh and you will have all the exposure you need.

Article Source: http://www.articlesbase.com/seo-articles/3-things-you-should-do-to-keep-your-content-fresh-1367003.html

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Tips For Video Optimisation

Saturday, October 24th, 2009

Do you know how to do SEO for your videos? Do you have a video or two on your site but are unsure how to do search engine optimization for them?

You are not alone. For a long time it was difficult to say what would help a video rank well in search engines such as Google, but it has become a lot easier than it used to be.

Here are the top 10 SEO tips for videos:

1- If you plan to upload a video to both your site and video distribution sites like YouTube, be sure to post it to your site first. That way you can get links through the embed codes where possible.

2- Make sure that your site has more content than you give the video distribution sites. For example, your site could include a “part 2” to the video or a textual transcription that can’t be had anywhere else. This can entice people to link to your site rather than the video distribution site.

3- Use your targeted keywords in the video’s file name, title, and in the tags where it is appropriate.

4- Build links to the video both internally and externally. Video, like any other content on the Web, will be judged by the same link standards.

5- Create a video sitemap for any videos on your site to make it easier for search engines to find all the video content.

6- Optimize the URL of the page where the video is located by naming the page with the keywords. Only have one video per URL.

7- Tweeting, bookmarking, and mentioning the video on social media sites are great ways to gather links.

8- Cross link your video to other relevant videos that you have done. This will help all of your videos rank better and be more useful for your visitor, which always leads to more views.

9- Create useful content that your visitors will want to link to. This will help to build natural links and encourage comments which also influence search engine rankings
.

10- Use a video distribution service such as TubeMogul or Traffic Geyser to spread the video quickly across the Internet. These services can save you a lot of time.

These tips are primarily SEO related. There are a lot of topics about video that need to be discussed to get the most out of a multimedia campaign, but we shall talk about them in another post. Watch for them to come in the future. In the meantime, start recording!

Bonus tip: YouTube will soon let you connect with your friends easier. They are going to suggest people you know by recommending those you have sent videos to via email. Also, if you have connected your Gmail account with your YouTube account, they will suggest people from your contacts that also have a YouTube account.

The idea is to promote subscriptions between friends. One of the key factors in making all of this work is to be sure that your account settings are correct. If you’re not sure, simply go to the privacy settings within your YouTube account. There is a box there that states, “Let others find my channel on YouTube if they have my email address.” Make sure that the box is checked so you can be found and maybe even increase your subscriptions.

Article Source: http://www.articlesbase.com/seo-articles/tips-for-video-optimisation-1367112.html

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